Modern users are pretty demanding. With that said, modern businesses need to catch up with current trends in order to support the needs of their users. This is a total no-brainer and is super simple to understand, mind-bogglingly there are still so many businesses that haven’t quite caught on.

There are tons of reasons. We could list them out here, but I think it’s better to illustrate all of them with this handy picture.

Convenience and security are two inseparable aspects that are always been under the spotlight in today’s hyperconnected world. With the advent of the Internet in the 90’s and the introduction of smartphones in the 21^st century, many people these days are now able to gather the information they need as securely as possible – anytime and anywhere.

Ready to turn your business dream into reality? First, you need to know the cost of starting a business. The amount of money you need to get started depends on a lot of different factors. Consider startup costs carefully before launching your entrepreneurial idea.

There are several steps you can take to figure out the starting cost of your business. Here are just a few ways you can decide how much money you need:

• Find the minimum cost
• Project cash flow
• Figure out the break-even point
• Understand professional fees

The following sections detail each item you should consider to see how much money you need to start a business.

Much like the rest of the world, Chinese ecommerce is becoming increasingly mobile. It is important now, more than ever, for newcomers to the market to fine-tune their digital content strategy. This is particularly relevant to western brands looking to catch their big break with Chinese audiences, as we have recently witnessed by the frosty reception toward Airbnb’s latest launch, ‘Aibiying’. This article will explore why it’s so important for brands to do their research in order for their communications and branding to engage with new languages and cultures in the right way.