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How Ecommerce Sites Need to Handle Mobile Traffic

a few months ago

People use their phones for a lot of things, but most of the time they reach for them with a purpose in mind. Maybe that’s as simple as alleviating boredom, but more often they reach for their phones because they need to solve a problem. Those sudden flurries of need are what Google is calling “micro moments”. We’ve written about Google’s Micro Moments before, and their impact on buying habits.

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