Generating a profit is what keeps your e-commerce business running.
A decent high profit margin of at least 30% for sourced products, but markups can go way over 100% when dropshipping.
Avoid any products that are too complex, like electronics, jewelry, and consumables, unless you’re qualified.
Instead, look for products with high profit margins that are durable, the right size for shipping, and have a high potential markup price.
Products With High Profit Margins
1. TV Wall Mounts
Markup Potential: +1233%
Average Margin: $3-$20.60
TV wall mounts are a good high margin product to sell online, as you can source them on Alibaba from $2.40-$20. Many retailers mark the TV wall mounts up to $14-$32, which shows there’s a sizable profit to be made depending on how you execute the marketing and sales of your e-commerce store.
These high margin products are durable and easy to source from a wide range of options, which makes them a good choice to sell in your online store.
2. Massage Guns
Markup Potential: +1019%
Average Margin: $16-$40.10
Massage guns are a high profit item to sell, which you can source from Alibaba for around $5.90-$30. Most sellers mark up massage guns to $26-$66, which means depending on how you execute the marketing of your e-commerce store, you can earn a sizable profit.
These products are available to source from a number of suppliers, meaning you can find the right massage gun to sell that’s available at a good price. Plus, there is a growing demand for these products, which is a good sign for online sellers offering massage guns.
3. Acupuncture Socks
Markup Potential: +13233%
Average Margin: $12-$13.35
A pair of acupuncture socks is a product with high margins, with Alibaba selling them in bulk for $0.15-$1.50 per pair. For the sellers who can master the market and hone in on the right target market, you can get away with marking them up to $7-$20, resulting in a sizable profit.
Selling socks online is a great idea for online sellers because they’re very durable, lightweight, and small in size. All of these features make for easy storage and shipping, a good recipe for success for novice online sellers.
4. Chew Toys
Markup Potential: +2900%
Average Margin: $6.10-$9.50
Chew toys are products with high profit margins, available on Alibaba for $0.50-$3.90. This allows for a large markup given the low sourcing costs, with many retailers selling the products for $5-$15.
The nature of chew toys means they’re very durable and easy to ship given their small size. Plus, there are plenty of sourcing options available to sellers so they can find the perfect product at the right price.
5. Garden Hoses
Markup Potential: +2208%
Average Margin: $10.50-$18.70
Even though they are a seasonal product for the summer, they are quite durable and won’t get damaged in transit. However, they aren’t the smallest or lightest weight products to ship and store as easily as some of the other higher margin products on this list.
6. Pet Car Seat Covers
Markup Potential: +2900%
Average Margin: $26-$35
These are very durable goods that won’t get damaged in transit, and certain pet car seat covers are lightweight as well, depending on what materials they’re made from.
7. Water & Food Bowls
Markup Potential: +7900%
Average Margin: $10.60-$13.25
Pet products, in general, are a high margin industry, and food and water bowls are no different. You can source them from Alibaba for $0.25-$2.90, with many retailers selling them for $7-$20. Depending on how you market your store, you can earn a good profit by selling food and water bowls for pets. So consider these as one of the highest margin products you can sell.
They are durable and lightweight most of the time, meaning they’re a good product to sell online that will be easy to ship.
8. Vegetable Choppers
Markup Potential: +1620%
Average Margin: $23.73-$28
Vegetable choppers are available for purchase from Alibaba for $2.50-$6.77 if you want to sell them in your online store. Depending on how you market the product and who you’re selling them to, you can typically offer them for about $18-$43.
These tend to be lightweight products which makes them easier to ship, and there are many different suppliers to choose from if you want to sell this high profit margin item.
9. Bamboo Toothbrushes
Markup Potential: +4900%
Average Margin: $2.95-$3.65
Another product with a large profit margin that you can sell in your online store is bamboo toothbrushes, which you can source from Alibaba for $0.10-$0.80 per unit. Depending on your execution, you could earn a sizable profit since most sellers offer bamboo toothbrushes for $2.50-$5 apiece.
These are very small and lightweight, given that they’re made from bamboo. So, it’s very easy for online sellers to store and ship these products without worrying that they’ll get damaged in transit.
Even if they aren’t the highest ticket items, they are some of the most profitable products to sell online.
10. Halloween Masks
Markup Potential: +1400%
Average Margin: $10.2-$13
If online sellers want to take advantage of the surge in demand for Halloween masks in the fall, they can source them for $1-$3.80 from Alibaba. Most of the time, you’ll be able to sell these masks for $13-$15 when marketed correctly.
This is a great option for online sellers who want to add a seasonal option in the fall, especially since they are typically lightweight and easy to ship.
11. Skincare Products
Markup Potential: +779%
Average Margin: $24.50-$27.40
Merchants can find a range of skincare products like anti-aging creams, brightening serums, and moisturizers for $6.60-$9.50 on Alibaba. There are many factors that contribute to how much you can charge for skincare products, though many sellers offer them between $10 and $58 for skincare sets.
Skincare tends to be in light packaging and in small containers. So, it is usually a good option for online sellers, given how easy it is to store and ship.
12. Nail Polish
Markup Potential: +9900%
Average Margin: $3.50-$5.90
You can find bulk nail polish on Alibaba for $0.10-$2.50 per unit and many sellers can offer nail polish between $2-$10 per bottle. This leads to a good profit margin for the sellers who execute their shops well.
Nail polish is a good product to offer on e-commerce sites because it’s small, lightweight, and inexpensive. However, it isn’t always the most durable, so it could be a problem if it breaks in transit.
13. Wireless Chargers
Markup Potential: +1969%
Average Margin: $10.78-$18.55
These are good products to offer in your online store because they’re small and lightweight, making it easy to ship and store to customers. Plus, there are plenty of sourcing options for sellers who want to offer wireless cell phone chargers, allowing them to find the perfect product at good prices.
14. Resistance Bands
Markup Potential: +7700%
Average Margin: $18.80-$22.50
Resistance bands are growing largely in popularity, providing a great opportunity to online sellers who want to start a high margin business.
Resistance bands are very small and lightweight, which is a good thing for online sellers shipping orders to customers. They are also durable and not easily breakable, and in a growing market for fitness products and gear.
15. Design Candles
Markup Potential: +2500%
Average Margin: $5.45-$19.40
Decorative design candles are high margin goods that you can purchase in bulk from Alibaba for $0.50-$4.50. If you execute your marketing and sales well, you can offer these for a profit by selling the design candles for around $6.90-$13.
Design candles are small and easy to store, though they may not be as durable as some of the other goods. This may require certain shipping methods if the style you select is fragile.
16. Bow Ties
Markup Potential: +6566%
Average Margin: $10-$12.70
You can find bow ties in bulk from $0.30-$3 per piece on Alibaba, making them a very low-cost item to source. This makes them a very high markup product depending on where you source the bow ties and who you’re selling them to, as we can see that most retailers sell bow ties for $6-$20.
Bow ties aren’t a high-ticket item, though they are durable and easy to ship and sellers have a good amount of options to source them from.
17. Car Covers
Markup Potential: +1025%
Average Margin: $2-$13
If you want to sell car covers in your e-commerce store, you can source them from Alibaba for around $4-$30, depending on the exact product. Then, most retailers sell such car covers for $19-45, which could earn you a good profit margin.
Car covers are sold year-round to protect vehicles from the sun’s heat in the summer and snowfall in the winter. So, it’s a good and durable product that online sellers can offer to earn a high profit margin.
18. Sleeping Bags
Markup Potential: +627%
Average Margin: $1-$36
There are plenty of options for where you can source sleeping bags to sell in your online store, ranging in colors, features, and more. They are durable, though they aren’t always going to be the smallest packages to store or ship. Plus, they are a seasonal good that sees higher demand in the warmer months.
19. Pet Gates
Markup Potential: +2900%
Average Margin: $26-$42
Pet gates may be challenging to store and ship, given their size and weight. However, they are very durable and likely won’t be damaged in transit, and are one of the higher ticket items on this list.
20. Chair Cushions
Markup Potential: +2900%
Average Margin: $7-$9.50
Selling chair cushions could be a very profitable item to sell in your online store, which are available in bulk on Alibaba between $0.50-$3. Retailers sell chair cushions from anywhere between $5 and $15 on average, meaning you can earn a good margin by offering these products.
While chair cushions are not the highest ticket items to sell on this list, they are physically durable, cheap to source, and easy to secure from a number of suppliers.
21. DIY Cake Decorating Kits
Markup Potential: +1025%
Average Margin: $17.50-$29.50
You can find wholesale DIY cake decorating kits on Alibaba for $4-$16, and most retailers sell these cake decorating kits for $22-$45. DIY cake decorating kits are not the highest profit margin items you can sell. However, if you find good suppliers and market them correctly, you can earn a good profit.
DIY cake decorating kits are durable, small, and lightweight products that are easy to ship. Plus, sellers have a good amount of options when it comes to sourcing the kits, so it’s a good product to offer in your online store.
22. Shower Curtains
Markup Potential: +1900%
Average Margin: $22-$28
Shower curtains are a profitable product to sell with a wide addressable market. On Alibaba, you can buy shower curtains wholesale for around $2-$8 per unit, depending on the style. We can see most retailers sell shower curtains between $20-40, offering sellers quite a sizable markup potential when executed properly.
This is a great product to offer in your online store because it’s low cost, physically durable, available from a range of sourcing options, and practically needed by every single person.